HOW A DENTIST CAN USE TRADE:
Dentistry has a long history of bartering for their services. It’s a competitive, expensive business and we all need dental care at one point or another. The great thing about barter is that it enables dentists to save a lot of cash and wins new clients at the same time. And the patient, of course, can avoid some hefty cash payments when they need to spend sometime “in the chair.”
For instance, if an electrician needs a dentist for his kids, he can pay cash to his regular dentist—a big budget bite for a family with a sweet tooth. The dentist wants to add an exam room and may find someone to do the job on Craig’s List. Both are taking a bite out of their bank balances.
If the dentist had tried to trade with another electrician, it wouldn’t have gone over well (few people want to trade cash business for goods; who can blame them?)
But the electrician had a valuable service so TIE introduced him to a dentist who was happy to trade for services instead of cash. The electrician now has kids with healthy teeth, the dentist has his new exam room wired for all of the latest equipment and, even better, the electrician has sent the dentist three new referrals for new business!
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