Saturday, January 5, 2013

BARTERING

Bartering is on an upswing these days, thanks to the economic downturn.
For cash-strapped businesses, it’s an effective way to obtain goods and services without spending actual money. Bartering allows you to get rid of unused inventory by swapping it for items you do need.  And the Internet has made swapping goods and services easier than ever.

“Bartering is an efficient tool which helps you find more of the things you need to run your business,” says Karen Hoffman, a marketing consultant in St. Louis and co-author of The Art of Barter: How to Trade for Almost Anything (Skyhorse publishing, 2010).

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